Run a better gym. Build a better PT business.
Straight advice for UK gym owners and personal trainers, from a Level 3 PT who co-owns a gym: gym software and payments, marketing and retention, and becoming a PT.
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Gym marketing & retentionGym Member Retention: 9 Things That Actually Reduce Cancellations
Nine practical ways to keep gym members longer, from the first 30 days to winning back lapsed members. Written by a gym co-owner, not a software brochure.
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Gym marketing & retentionHow to Get Your First 50 Gym Members: A Pre-Sale and Launch Playbook
How to get gym members before you open: a pre-sale and launch playbook covering waiting lists, founding offers, local marketing and opening week.
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Become a PTLevel 2 vs Level 3 Personal Trainer: What's the Difference?
Level 2 Gym Instructor or Level 3 Personal Trainer? What each lets you do, whether Level 2 is enough, and what gym owners look for when hiring.
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Gym marketing & retentionGym Marketing Plan Template (UK): A Month-by-Month Framework
A simple month-by-month gym marketing plan for UK gyms: what to post, email and advertise each month, plus a weekly content rhythm.
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Gym software & paymentsFailed Gym Direct Debit? What to Do (With Message Templates)
Why gym Direct Debits fail, what to do next, polite SMS and email templates to chase missed payments, and how automatic retries help.
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Gym software & paymentsGym Direct Debit in the UK: GoCardless vs Card Payments for Memberships
Direct Debit or card for gym memberships? The pros, cons and fees of GoCardless and Stripe, and why most UK gyms offer both.
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